Three weeks fixing a pixel drop that was one line of code | Digital Marketing Strategy

Troy Reed · 2026-09-09T15:05:03.626934+00:00

Client's Facebook ads were showing a 40% conversion drop overnight. I dug through tracking, audiences, placements, the whole funnel. After 12 hours over 3 weeks I find out their IT guy added a tag that blocked the thank you page pixel. One line of code. Did anyone else burn a whole retainer on something this small and stupid?

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Three weeks fixing a pixel drop that was one line of code | Digital Marketing Strategy - Opinions Matter