Figured out a solid workflow for repurposing old blog posts into LinkedIn carousels

I spent a whole weekend trying to turn a 2,000-word blog post about fire safety tips into a LinkedIn carousel. It took me about 8 hours of trial and error to get the format right, mostly because I kept overcomplicating the slide design and pulling too much text. Finally, I landed on pulling 5 key takeaways, writing a short headline per slide, and using Canva's carousel template to keep it consistent. The post ended up getting 40% more engagement than the original blog, which surprised me. Now I can crank one out in about 45 minutes tops. Has anyone else found a faster way to repurpose long content without losing the main points?

2 comments

2 Comments

jesser7915d ago

Wait are people really treating LinkedIn posts like they're some kind of rocket science? It's a slide deck with bullet points, not a PhD thesis.

simons2815d ago

You just saved me from writing another "thought leadership" post. Fair point.